About Us

I started Cataloga because we were tired of bloated advice that didn’t survive a real product launch. In my own Amazon/e-commerce projects, I built simple checklists, SOPs, and spreadsheets to move faster—then friends asked for copies. That “can you share it?” moment turned into our blog.

From day one, the rule has been: I only share what I use. Each template or playbook begins as a live experiment in a real workflow. If it works, I polish it, add step-by-step instructions, and ship it with examples so you’re never staring at a blank page. If Amazon policies or tools change, we retest and push free updates to everyone who owns it.

My goal is speed and clarity. You’ll get the exact prompts, fields, and check steps we rely on—no fluff, no guru speak. And because every business is different, I include notes on when to use (or skip) a tactic, metrics to watch, and what to try next if results stall.

If you ever feel a product didn’t save you time or improve results, tell me and I’ll make it right. We want the blog to feel like a trusted teammate you can open on a Monday and use by lunch.

Everything we publish starts as an experiment in a real store or sandbox account. We document the steps, measure results, and turn what works into a clear, repeatable playbook—so you can skip the guesswork.

Our guides favor screenshots, checklists, and small wins you can implement today. We’ll tell you what to do, why it matters, and how to know it worked (metrics to watch, timeframes, and common pitfalls). When tactics depend on budget, experience, or product stage, we clearly identify these factors and provide alternatives.

We also revisit posts when platforms change. If Amazon updates a policy or a tool adds a new feature, we retest and update the article or template accordingly. Your time is valuable; our job is to make every minute you spend here produce outsized results.